Saturday 4 April 2020

WEBSITE andSOCIAL MEDIA: Conventions, Drafts, Journey

Contents:
1. Wix Website Settings

2. Wix Website Font Sheet 
3. Merch research
4. Merch Ideas

5. Merch mock-ups and Shop Set up
6. Website update
7. Instagram set up


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15th November 2019

1. Wix Website Settings

Picked the Wix template for the website and set it up



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22nd November 2019

2. Wix Website Font Sheet 
I've put together a draft for the website from pictures AEM has on her social media page. I think the general aesthetic works, but I'd like to experiment with using more colour.
The point of this post is to look at some different fonts and aesthetics to see what could work for the website.

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5th December 2019

3. Merch research


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THE SMITSH VS ED SHEERAN

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6th December 2019

4. Merch Ideas

I've looked at 10 different merch ideas and compiled them into a powerpoint, looking at influences and how they target audiences. As the ideas narrow and develop I'll continue to use this post, for mock-ups, updates on posting on the website, and how they're being promoted
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13th December 2019

5. Merch mock-ups and Shop Set up

I just made some mock-ups for some merch ideas and uploaded them to the SHOP part of the website
You can't really see the menu bar with the current background, but I like the look of the first mock-ups

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I made a quick fix to the background so you can see the menu bar now


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When you hover the mouse over the tshirt you can see the different colours they come in, and with the hoodie you can see the front and back


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The pricing and wording is based on a range of examples
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25th March 2019

6. Website update

The background image has been changed to what will also be the photo for the cover of the digipak, it's a photo taken of the cast in costume for the shoot. This makes all 3 elements of the production tie in together and promote the music video.
I have also embedded her music from spotify, added links to social media and streaming platforms, and added fake tour dates. Though I still need to add a banner that says "cancelled due to Coronaviurs".



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7. Instagram Set Up
For the instagram account I will be posing as Aem herself, uploading selfies, BTS pics to increase audience engagement in a disrupted industry which is now heavily involved in digitisation and convergence, releasing teasers and photos which fit in the general electropop aesthetic.


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8. Instagram Posts
I have made some posts for the instagram, with appropriate use of hashtags, emojis, and tagging to make it realistic.
Posts show selfies with intense make-up/hair, general aesthetic, BTS pics, candid recording pics, and some pictures of her boyfriend make-up ready for the shoot :


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